Sell Your House Quickly With This Hot Marketing Trend—Even During a Pandemic

Posted October 07, 2020
Sell Your House Quickly With This Hot Marketing Trend—Even During a Pandemic

Are you using video to sell your home? If not, you’re missing out on one of the most powerful ways to sell your house—especially during a pandemic!

One of the biggest benefits of hiring a real estate expert (like those of us at Jessica Foote & Associates) when you’re ready to move is that we know what it takes to sell your home quickly—and for top dollar. But selling your home is so much more than merely listing it on the MLS. Any successful realtor will tell you it has everything to do with your marketing.

In part, that’s what makes me and my team so effective at selling homes. With my background in corporate marketing and finance—along with my MBA from Pepperdine University in Malibu—I’ve learned what successful real estate marketing requires.

At Jessica Foote & Associates, we go the extra mile when it comes to marketing your home. That’s why we use a variety of online tactics to make sure your house gets seen by the right people. And one of our favorite tactics is video!

Why Online Marketing Is Crucial to Selling Your Home

You might be wondering why my team focuses so much on online marketing. The reason is that when people are thinking of buying a home, the first place they look is online.

And now that many are staying home during the pandemic, house hunters are relying on the internet more than ever.

That’s why we use a comprehensive media strategy. Our goal is that when people are researching homes online, they can find yours easily!

How We Use Video to Sell Your Home

As I mentioned before, one of the most powerful tools in our marketing arsenal is video. Video can help you sell your home like few other things can. There are many reasons why—video is fun, it’s engaging, and it makes you feel like you’re actually exploring the home.

In short, video offers an experience that photos alone can’t!

While photos are static and can be deceiving when it comes to how large or small a house is, video can make you feel like you’re actually there. Plus, you can add music over the video, creating a stirring experience for the viewer.

Check out we used video to help sell this home:

Clearly, watching a video of the home helps you visualize you and your family living there in a way that static photos couldn’t!

The Power of Our Comprehensive Marketing Strategy

The great thing about video is that, once we make one for a home, it can be easily shared across social media, gaining traction with each share.

But while video is powerful, but it’s only one piece of our comprehensive marketing strategy. There are plenty of other powerful offline tactics we use to create buzz as soon as your home hits the market. Just a few of those tactics include staging, showings, caravan events, and more.

To learn more about how we at Jessica Foote & Associates can market your home so that it sells quickly for top dollar, click here.

And if you’re itching to get your home on the market, schedule a time on our calendar so we can chat with you. We’d love to help you get the most out of your selling experience!